Digital Surgeons has a tidy little chart comparing the two heavy hitters on the social media circuit. While it’s not immediately clear how useful — or accurate — the information is, the info-graphic provides a fast overview of the two sites’ user bases.
- Facebook has 500 million users (70% outside the U.S.)
- Twitter Â has 106 million (60% outside the U.S.)
- Both sites attract more women than men
- 40% of Facebook users follow a brand
- Of that 40%, 67% plan to purchase that specific brand
Such global trends are reflected here in Cambodia, too. The number of local Facebook users has skyrocketed over the past 6 months. Cambodia now claims nearly 200,000 Facebook users,Â up more than 300% since June.
Many of those new users are local businesses who are now making meaningful connections with new customers and strengthening relationships with old ones.
It’s dead simple to create a Facebook fan page.
Being memorable is a bit more challenging, but not impossible.Â (For starters: Mashable offers a quickÂ intro to custom landing pages;Â Tech Crunch showcases 12 plugins that help;Â Hyper ArtsÂ provides an excellent tutorial for the keen do-it-yourselfer; and Custom Facebook Pages serves upÂ a huge gallery for inspiration.)
Fan page promotion is not nearly as difficult as many people imagine, either. In fact, if there is a prevailing wisdom on how to best promote your Facebook page, the idea epitomizes theÂ RenaissanceÂ Slacker ethos:Â Don’t try too hard.